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Available for hire

WordPress to Next.js Migration_

Your marketing site lives in WordPress but the product — accounts, dashboards, checkout flows — has outgrown PHP templates. I migrate WordPress to Next.js with App Router architecture, headless content, and SEO-safe cutovers so you unify brand, app, and performance on one modern React stack.

  • Marketing content from headless CMS — product UI in React components, not shortcodes
  • App Router patterns: Server Components for SEO pages, client islands only where interaction demands
  • Redirect maps and metadata migration so organic traffic and backlinks survive launch
App Router Next.js 14+
Headless CMS Sanity · WP
Top Rated Upwork
SEO Safe 301 map

WordPress → Next.js migration delivery_

For businesses blending content marketing with product UI — member areas, SaaS marketing sites, and ecommerce-adjacent flows.

01

Content Layer Extraction

WordPress REST API or export pipelines feeding Next.js routes — posts, landing pages, and reusable blocks mapped to typed content models.

HeadlessAPITypes
02

App Router Site Architecture

Marketing routes as Server Components, shared layouts, i18n-ready structure, and client components scoped to forms, search, and interactive widgets.

RSCLayoutsSEO
03

Product UI Integration

Auth-aware sections, dashboards, and API-connected features colocated with marketing — one deployment, one design system.

AuthReactAPI
04

Performance & Launch Hardening

Image optimization, route-level caching, CWV budgets, and cutover runbooks with Search Console validation post-launch.

ISRCWVLaunch

When WordPress → Next.js makes sense

Not every WordPress site should move — these signals mean Next.js is the right exit ramp.

01

Marketing and product are split brains

WordPress for blog, separate React app for product. Next.js unifies routing, auth, and design tokens under one codebase.

02

Custom PHP plugins holding business logic

Fragile WP plugins simulate app behavior. We move logic to typed API routes and React UI you can test and extend.

03

Personalization and dynamic UX

Logged-in experiences, pricing calculators, and interactive demos need React — not Gutenberg workarounds.

04

SEO needs coexist with SPA features

App Router delivers HTML for crawlers on content pages while keeping rich interactivity on product paths — without duplicate stacks.

Next.js migration workflow

Parallel build on staging while WordPress stays live — cutover only when redirects and content parity are verified.

01
Map

WP + product audit

Plugins, custom post types, memberships, forms, and ecommerce touchpoints. Define parity checklist and retirement list.

02
Architect

Next architecture doc

Route tree, CMS integration, auth approach, and component boundaries between marketing and app surfaces.

03
Develop

Incremental build

High-traffic templates and critical app flows first. Staging demos for stakeholders across US/UK/EU time zones.

04
Launch

SEO cutover & hypercare

301 redirects, analytics verification, error monitoring, and a short post-launch fix window for edge-case URLs.

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Outgrowing WordPress for product and marketing?

Send your WordPress URL, product features stuck in plugins, and SEO priorities. I will recommend Next.js architecture, CMS options, and a migration plan with honest scope.

Start a Project

Next.js migration stack

Production tooling for maintainable React apps — not experimental flags on launch week.

Next.js React TypeScript Sanity Tailwind CSS Vercel WordPress REST Stripe

Why hire me for WordPress → Next.js

  • Daily Next.js App Router delivery — migration targets production patterns, not legacy Pages Router debt
  • Comfortable bridging WordPress content APIs into typed Next data layers
  • Product-minded: marketing migration plus the app features that forced the move
  • SEO cutover treated as engineering deliverables with redirect spreadsheets
  • Remote async collaboration with US, UK, and EU clients; Top Rated track record
  • Clear guidance when Astro is enough for content — Next.js when you need the app

Next.js work behind the migration pitch

Shipped React/Next projects showing the destination quality.

Next.js Ecommerce LCP <1s

YummyGummies

Next.js storefront with SSR/ISR, Stripe checkout, and sub-1s LCP — the performance and commerce patterns many WordPress shops aspire to after migration.

Next.jsStripeISRLCP
Discovery Platform 1000+ schools

SchoolDekho

Large React frontend with dynamic SEO pages, advanced filtering, and admin flows — representative of the app complexity Next.js absorbs beyond WordPress templates.

ReactSEOFiltersAdmin
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Frequently Asked Questions

Can WordPress stay as the CMS after migrating to Next.js?

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Yes — headless WordPress via REST or GraphQL is valid short-term. Many teams move to Sanity or similar for editor UX. We pick based on who publishes content and how often.

How is Next.js migration different from Astro migration?

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Next.js when you need authenticated app surfaces, heavy interactivity, or unified product UI. Astro when the site is primarily content with minimal client JS. I recommend after auditing plugins and product roadmap.

Will we lose SEO rankings?

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Not with proper redirects, metadata parity, and sitemap handling. I run pre-launch URL diff checks and monitor Search Console after cutover for 404 spikes.

Do you migrate WooCommerce to Next.js?

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Selectively — catalog marketing pages and lightweight checkout flows can move. Complex Woo with many extensions needs a dedicated commerce plan, often with Stripe or a commerce API. Scoped on discovery call.

What timeline should we expect?

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Marketing-only migrations with designs ready: weeks to a couple months. Combined marketing + app replatforming: longer. Fixed milestones after plugin inventory and parity list.

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Let's Build_

Response within 24h

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Open to new projects

Available for freelance — US/UK/EU clients preferred.
Full projects, hourly, and retainers welcome.

Indore, India · Remote Worldwide

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